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03/02/2005

LCDA Lands Two More Businesses

By: Patrick Donahue, Executive editor - Hinesville Coastal Courier

BioAgra, a firm that makes nutritional supplements for animal feed, has announced it will occupy the never-used eMotion building in the Airport Industrial Park.
The development authority passed two bond resolutions, one for construction of the building for $9 million and another for equipment for $4 million. But like the $100 million bond for Target, the development authority won't bear any responsibility for the bonds.

Unlike Target, the deal with The Tire Rack (online www.tirerack.com) was on a much faster schedule. Tire Rack specializes in high performance tires and auto accessories. Products are delivered to a location of the customer's choosing for installation. The company also provides a list of recommended installers, based on a customer's zip code, through its Web site.

"We've been working with them since last summer," LCDA Chief Executive Officer Ron Tolley said. "They are on a fairly fast track."

He said the company has an aggressive schedule for opening, perhaps as early as September or October. The deal with Target was more than two years in the making and the 1.5 million square foot distribution facility will take 2-1/2 years to build.

Tolley and development authority Chairman Allen Brown toured Tirerack's headquarters and came away impressed with the building and the company.

"We look forward to having them come in," Tolley said.

Landing another tenant for the Liberty Ridge parcel of the sprawling MidCoast Business Center, in Target's wake, also helps keep the east end project's name afloat, Tolley said.

Tire Rack opened its first retail store in Indianapolis, IN, in 1979. It began offering its line of products online in 1996.

The development authority also may have found someone to move into the vacant eMotion building in the Hinesville Industrial Park. BioAgra, a firm that makes nutritional supplements for animal feed, is interested.

One of the first things the firm will produce is a chicken feed supplement and chickens are more than chicken scratch in Georgia's economy. The state is the nation's No. 1 producer of broilers, according to the National Chicken Council, at more than 6.3 million pounds of live chickens per year.

"They have worked with various poultry groups and they say there is a tremendous demand for their product," Tolley said.

Neil Bartoletta, BioAgra president and chief executive officer, said his company's product is natural and Georgia's stature as a chicken-growing state helped convince the company to come here.

"About 80 percent of our production will be here," he said.

European countries don't allow chickens that have been fed antibiotics or growth hormones, Bartoletta said. Those chickens that have had BioAgra's supplement will meet European requirements. The proximity of the port of Savannah also was a plus, if BioAgra is successful in exporting its product to Europe and South America.

"It also gives poultry producers the ability to market their products in the European Union," Bartoletta said. "This will open up markets to Georgia chickens."

It also can be used by swine farmers, he said.

Bartoletta said the company needed to move into a building quickly because their almost all sold out of their allotment.

"We didn't have time to build," he said.

BioAgra will be moving into the vacant eMotion building - empty since the company opted not to begin production of its electric cars and then disbanded. Some minor adjustments will be made to the building to accommodate BioAgra's equipment and to extend a natural gas pipeline to the building. The company will spend about $2 million in renovations and should be up and running in 90 days, Bartoletta said.

BioAgra will start off with a workforce of 30 and could grow to 60 workers within 3-5 years. Tirerack will have 25 workers to start and could grow to 50. The first phase of the Tirerack building will be 241,000 square feet and could reach 500,000 square feet eventually.
©Hinesville Coastal Courier 2005

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